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Insights + Updates

Reporters and Anonymity: Two Tales

When a Reporter Doesn’t Call

“Blending Out” Brand Image: Tarte Cosmetics

The Rise of Pickleball: What Companies Can Learn About Becoming the Next Big Dill

How to Successfully Use Influencers in Your Next PR Campaign

Southwest Airlines: Cancel or #Canceled?

How to Tell Customers Bad News

Trader Joe’s Calm Rebuttal

What Companies Can Learn From Nike

Biden’s Non-Apology

Just How Important Are CSR Activities for Companies in Crisis?

Looking for a Public Relations Firm? Hire an Advocate, Not a Publicist

Public Relations Basics: Working With Reporters